What is a customer experience workshop?

It’s a group session where team members come together to talk about how customers feel when they use your products or services. The goal is to find ways to make those experiences better.

Why should my business run one?

A workshop helps your team see things from the customer’s point of view. It can lead to new ideas that make customers happier and more likely to stay loyal to your brand.

Who should join the CX workshop?

People from different parts of your company—like sales, support, marketing, and product—should join. This way, you get lots of different ideas and viewpoints.

What do you do in the workshop?

You might map out the customer journey, share real customer stories, brainstorm problems and solutions, and plan simple actions to improve customer experience.

How do you get ready for the workshop?

Set a clear goal, invite the right people, and gather some customer feedback or reviews to discuss. Make sure you have a space (in-person or online) where everyone can join in.

How do you know if it worked?

After the workshop, you can check if customers are happier (using feedback or surveys) and see if your team is following through on the new ideas.

Customer Experience

Your Ultimate Guide to Customer Experience Workshops