Do you own a small, bootstrapped business? If so, you don’t need me to tell you how every penny counts, right? And choosing the right tool can make a world of difference! Honestly! Take my word for it.

Here is a list of the 13 best tools that’ll do wonders for a small business!

Off we go!

Here’s a table for a quick sneak peek…

Tool	Purpose	Free Plan Available?
SurveySparrow	Collecting feedback through conversation	Yes
Asana	Project and task management	Yes
Slack	Team communication and collaboration	Yes
Zoom	Video conferencing and virtual meetings	Yes
Instaheadshots	For Professional AI Headshots	No
TeamDynamics	For Team Collaboration	Yes
BambooHR	HR management and employee tracking	No
Mailchimp	Email marketing and automation	Yes
HubSpot CRM	Customer relationship management	Yes
Upmetrics	Business Planning and Financial planning	No
HootSuite	Social media management	No
Wave	Accounting and financial management	Yes
Zoho Workspace	Collaboration and productivity suite	Yes
Square Online	E-commerce platform	Yes
Canva	Graphic design and visual content creation	Yes

Now, let’s look at each of them in detail.

1. SurveySparrow– Conversational Surveys for Feedback Collection

surveysparrow-one-of-the-best-tools-for-small-businesses

Whether you are a startup or a blooming business, data holds the utmost value!
SurveySparrow is the tool for you if you aim to collect valuable customer feedback while keeping them happy and content.

The platform lets you create conversational surveys that fetch 40% more responses than traditional ones! Well, it does not stop at creation. You can collect data, visualize it on the executive dashboard, analyze it, and make informed decisions with rich insights.

Plus, you’ll never lose track of your users’ thoughts now that they have introduced the latest AI-driven Text Analytics feature- Cognivue.

Key Features

Conversational Surveys: Create chat-like surveys with the no-code drag-and-drop builder. The human-like approach will ensure your surveys aren’t abandoned in a corner of their inbox!

Market Research Survey Template

Preview Template

AI Surveys: If you lack the motivation to create surveys, let AI take over. You’ll have a survey at your fingertips—just a click of a prompt away!
Reputation Management: While collecting feedback is paramount, monitoring and managing your reviews is equally important. Turn your existing customers into advocates!
Ticket Management: Let’s admit it. Feedback won’t be perfect at all times. But what you can do is take prompt action! Convert them into actionable tickets and handle them in a single dashboard. I can’t put enough stress on it, but closing the loop matters.
CX Module: The customer experience management platform includes product feedback, transactional and relational NPS, CSAT, CES, exit surveys, and event feedback.

customer-experience-module-surveysparrow — SurveySparrow’s CX Module

Customer Journey Map: You can track your users’ experience at each touch point and visualize them with graphs and charts.
Cognivue: While collecting feedback might seem fun, analyzing it might be a bit of a task. Especially when you have multiple question types, including open-ended ones.

surveysparrow-ai-powered-text-analytics-cognivue. — SurveySparrow’s AI-Powered Text Analytics CogniVue

This AI-powered text analytics feature allows you to conduct root cause analysis, find hidden insights, and give a score based on customer sentiments, topic mentions, and keyword counts.

Rating

G2: 4.4 / 5 (1,968 Reviews)
Capterra: 4.4/ 5 (107 Reviews)

User Reviews

A user shared a G2 review praising the platform’s ease of use.
They have also added that its ability to integrate with Zapier and efficient customer service is among the best perks.

Pricing

Are you wondering if it might be a bit spendy? Not at all!

You can choose a free-forever plan. The paid plan starts at $19/month.

Here’s a breakdown:

Pricing Plans	Starting Price	Features
Basic Plan	$19	Multiple question types and basic features
Business Plan	$79	Advanced features
Professional Plan	$249	Additional features
CX Suite	$249	NPS, CSAT, CES surveys- measuring customer loyalty, satisfaction, and effort scores
360 Assessments	Custom Quote	Research-backed question banks, advanced performance analytics, and group reports
Reputation Management	$0	Limited free version; $79 for full features

Why don’t you take the platform for a spin? It’s free!

2. Asana: For Project and Task Management

product-and-task-management-tool-Asana-as-one-of-the-best-tools-for-small-businesses — Source: asana.com

This platform is a cloud-based Project management solution that streamlines your workflow by aligning with your company goals. The platform has various tools that improve efficiency and support every project management task.

It is suitable for start-ups and companies of any size!

Now, Asana is the tool for your small business if you want a balance between comprehensive features and ease of use. Collaboration is key! And keeping track of what’s going on is paramount when you are a budding business aiming to grow!